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4 Tips on Getting Your Promotional Products Out There!
A lot of people wonder when and where is the appropriate time to hand out promotional products in Toronto. The answer is: just about anytime & anywhere! Having said that, there are certain times when handing out promotional products can backfire, and there are a few ways in which you can maximize how effective they are. Here are 4 tips on how to handle giving out your promotional products.
4 Tips to Give Out Promotional Products
1. Two for one. You may think that it seems wasteful to give two of the same product to one person, but it makes more sense than you’d think. Telling them to give one to a friend is a great way to maximize your reach. Not only have you touched the person you are giving the products to, you’ve also potentially touched a friend who’s never heard of your company before. Plus, it doesn’t hurt your brand to look generous.
2. Give them options. Forcing a product upon someone that doesn’t want your product won’t help your brand. Instead, give them the option to choose the product that they want. People will generally choose the item that is most useful to them, which means that if customers are given a choice, the longevity and reach of your promotional products will increase. Maybe someone has no use for a mug, but lost their favourite pen recently. Giving them a pen instead of a mug will ensure that your promotional product, and ultimately your brand gets out there.
3. The gift that keeps on giving. Handing out items that are used once and thrown away aren’t very effective for promoting your brand. Instead, give out products which last for a while and can be reused frequently. Things like water bottles and office supplies are needed by many people and last for a very long time and thus are perfect options for you to get your brand out there. This doesn’t mean that every one-use product is bad. Some are effective if given out at the right time, like food. But it’s a much safer bet to give people something that they will keep to continue promoting your brand.
4. Make it fun. People are much more willing to wear a product with a brand on it if it says something interesting or funny. Slogans, mottos, or jokes are all great additions to a promotional product to help increase the likelihood of a person using it. It may not be appropriate on all products, like where the item is too small to accommodate, but for others it makes for a great way to give your customer something unique to remember you by.
Wholesale promotional products are a great way to get your name and company out there, and the steps outlined above can make the whole process that much smoother and more rewarding. A couple minutes of consideration is all it takes to greatly increase the reach of your promotional products. Handing out your promotional products at the right time and in the right way will ensure people will think of you first when they pick up the phone or go to search for something on Google. Good luck!