When you work in advertising for a while you start to become desensitized to some of the great thinking in the industry. But every once in a while, an ad comes along that still has the ability to catch you off guard. This is one of the those ads. The work was created by Blammo […] Read More
by Lauren O’Neil An extreme cold weather system like the one blasting much of Canada this week can spell inconvenience for many. Commutes get messy, schools may close, cars won’t start, and in some cases, it’s impossible evento leave the house. But for those without a place to live, extreme cold weather is more than […] Read More
Most of Canada remains in the icy grip of Old Man Winter for a fourth-straight day, with forecasters predicting the bone-chilling cold won’t let up until the weekend. The frigid temperatures are all due to an Arctic air mass that has stalled over most of Eastern Canada. In Atlantic Canada, Environment Canada says most areas […] Read More
A Global News story on Project Winter Survival, featuring Street Nurse Anne-Marie Batten, and Good Neighbours’ Club Director of Operations Lauro Monteiro. Project Winter Survival packs and distributes survival kits containing roughly 30 essential items which help the homeless survive the cold winter months. This year’s event saw 3,000 kits packed by volunteers and distributed […] Read More
A story about a 2nd Project Winter Survival event taking place on January 23, 2013. Due to the high demand, extra survival kits were assembled and distributed to help the homeless survive the cold weather on the streets. This report features an interviews with founder Jody Steinhauer, Major John Murray of the Salvation Army, and […] Read More
A radio interview with Jody Steinhauer, founder of Project Winter Survival, from 88.5 The Jewel. In the interview, Jody discusses the importance of supplying shelters with winter survival kits for the homeless, and how the demand for these kits has led to an event taking place in Vancouver on Friday, January 25, 2013. This interview […] Read More
Ads of the WorldTM Project Winter Survival: Road Rage http://adsoftheworld.com/media/tv/project_winter_survival_road_rage Read More
Tuesday Morning Stir By Kiran Aditham on January 22, 2013 10:17 AM -IPG-owned GolinHarris has appointed Charlie Tercek, a former creative at Ogilvy and McGarryBowen among others, as its new ECD. Tercek will be based in GolinHarris’s Los Angeles office. -The folks at Toronto-based Blammo Worldwide have launched a new PSA for Project Winter Survival, […] Read More
Marketing Magazine January 22, 2013 | Rebecca Harris The 30-second spot, titled “Road Rage” and created by Toronto agency Blammo Worldwide, shows two men arguing and getting physical with each other near their parked cars. The video, which is made to look like it was filmed by a passerby on a cellphone, has a surprising […] Read More
Project Winter Survival: Road Rage Blammo Worldwide, Toronto has created a provocative :30 spot to help Project Winter Survival, a grassroots organization providing Survival Kits to the homeless, kick off its 2013 campaign.’Entitled Road Rage’, the spot was directed by Oscar-nominated director Hubert Davis and depicts a heated argument between two drivers that includes an […] Read More
